Movements share new video for "Deadly Dull"
“I want people to understand that Alzheimer’s is more than the misconceptions. My own hope is that we will one day find a cure or effective treatment. It’s very possible that any one of
us can lose every sense of the person we are to this disease. We are all susceptible to becoming a shell of the person we used to be, all of our collective years of memories of love … gone.
It’s a scary thought, but we can do something about it.” – Patrick Miranda, Movements
California’s MOVEMENTS have partnered with the Alzheimer’s Association to debut an emotionally charged video for “Deadly Dull”, a fan favourite from their latest album Feel Something. Directed by Max Moore, the video depicts a vivid representation of effects of Alzheimer’s disease and dementia.
“’Deadly Dull’ is a song that we felt really needed a visual aid,” says lead singer-songwriter Patrick Miranda. “The song is powerful as it is, but adding a video really helps drive the point home and make the situation more understandable. Seeing someone you love suffer from a disease that rids them of who they are is a really hard thing to experience. We felt that director Max Moore would do a perfect job of taking this song to the next level, and we couldn’t be happier with the outcome.”
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