NOGA EREZ

SHARES VIDEO FOR "NOISY"

Following the release of her highly praised debut album, ‘Off The Radar’ at the start of this month via City Slang, Tel Aviv’s NOGA EREZ has today shared another video.
 
Accompanying one of the album’s catchiest alt-pop offerings, “Noisy”, the clip was filmed and shot by Hen Makhluf at the Ralli Museum in the city Noga grew up in, Caesarea, Israel.
 
"Noisy is a video that tells the story of a group of girls who can create havoc even in the most peaceful and civilized places” Erez explains. “The group of girls represent the noise that exists in our minds, the voices that are always there and prevent clear and rational thought.”.

NOGA EREZ

Shares surreal video for "Off The Radar"

Israel's most defiant star" shares new video ahead of shows at The Great Escape, Primavera, Roskilde, Visions Fest & more.

 

With two shows at The Great Escape this Friday and a new June London show just announced, today Tel Aviv’s fast-rising star, NOGA EREZ, has premiered a striking and surreal video for “Off The Radar”.
 
“Off The Radar” is the title track from her forthcoming debut album, to be released on June 2nd via City Slang.
 
"The video takes place at a bizarre sports event where all the participants are weird and eccentric creatures,” says Erez. “We wanted to create a world that shows characters who are trapped in a loop of trying to prove themselves. The judges of this contest are faceless. They express their approval by their moving hands, though you can't really tell whether they like or dislike the performances. It's a very festive looking, yet very alienated world." 
 
Directors Eden Kalif and Daniella Meroz add that it “deals with the concept of being judged, and the perceived necessity of having to meet the expectations of others. The characters perform in a ‘competition’ that has no real ending or winner, just like we feel when we put ourselves deep in the race of life.”
 

NOGA EREZ

Shares title track from debut album, Off The Radar (02/06, City Slang). Dates w/Sylvan Esso & Tyler, The Creator + festivals.

Continuing her roll of fierce singles, Tel Aviv’s Noga Erez has shared the title track from her forthcoming debut album ‘Off The Radar’, due out on June 2nd via City Slang.
 
Following recent performances at SXSW & Convergence Festival, Erez has been confirmed as support for Sylvan Esso’s May European tour and has joined the line-up for London's Visions Festival, in addition to previously announced dates including The Great Escape & Primavera. She'll also be joining Tyler, The Creator for some hometown shows in Tel Aviv.
 
In this latest irresistibly catchy cut, Noga Erez continues to pack punches amidst dance-heavy beats & dynamic melodies, her words cutting a savvy & forthright commentary on the world as she sees it.
 
“’Off The Radar’, addresses contemporary fears of being anonymous or forgotten, and our indecent urge to leave our mark by publicly sharing thoughts and ideas without due consideration, purely for the rush we get from approval and affirmation” she explains.
 
“It talks about us as a society, a generation that has two identities.  One is who we are in real life and the other is our social media self. This second identity is the one that gives us the false sense that we are able to control what people think about us. Putting ourselves on display, but only the “perfect” us, the “ideal” us.   But in fact, we are being fueled by people/corporations who understand this very basic and primal need that we have for recognition and acceptance, and use it to control our lives.”
 

NOGA EREZ

New video & track 'Toy'.  Debut album Off The Radar out June 2nd

This International Women's Day, we share a further introduction to one of 2017's fiercest. Ahead of shows at SXSW, Convergence Festival, The Great Escape & more, Tel Aviv’s NOGA EREZ is back with another gutsy statement from her hotly tipped debut album Off The Radar, set for release on June 2nd via City Slang worldwide.
 
Following the direct ‘Dance While You Shoot’ and the fearlessly controversial, ‘Pity’, ‘Toy’ is the third fresh cut to be brought to life, this time with a video directed by Hen Makhluf and edited by Noga’s musical collaborator, Ori Rousso.
 
“I am the son of your leader/Give me your love, and I’ll spare you” sings a hooded Erez on a Tel Aviv rooftop, delving further into her compelling world of poised & innovative political pop.
 
"“Toy" is sung from the point of view of someone who has inherited leadership, regardless of their talent or experience” she explains. “The lyrics, while short, are meant to show the contrast between someone who disowns his “crown” vs. someone who embraces the privilege, entitlement and influence and uses it for their own personal needs. They become self-absorbed and destructive. Showing how quickly and easily power can corrupt a person.

NOGA EREZ announces debut album, shares video for new single.

Confirms festivals including Convergence, SXSW, Primavera & more!

At the end of last year, Tel Aviv’s Noga Erez put herself firmly on the map with her debut single “Dance While You Shoot”  and first ever tour. Now she prepares to dominate 2017, announcing a new single, her debut album & a series of live dates.
 
Her debut album, Off The Radar, will be released on June 2nd via City Slang worldwide, and today she goes straight for the jugular with the video to the fearlessly controversial new single, “Pity”. 
 
"The song “Pity” was influenced by a sexual assault case that happened a few years ago” she explains. “What made it even more alarming and upsetting for me was the fact that it was documented by several different people who were there when it happened. People stood by and willingly chose to film on their smartphones and then upload the videos and share them online. The presence of cameras and the violation of the victim’s rights and respect was completely disregarded beyond measure. 
 
“This is the second time we had a chance to work on a video with talented directors 'Zhang + Knight'. For them, as for us, the horrifying story was extremely powerful and chilling. We decided to focus on the video/documenting angle, isolating it from the rest of the story. Creating a performance based video, shooting me from many different camera angles, while playing the footage live on screens behind me. Displaying how quickly and easily video documentation becomes shared, publicised and distorted. Many times, it's done so without the person's knowledge, consent and without accountability.”

For Noga Erez, there was never any doubt that, whatever music she chose to make, and whatever she felt about her homeland, she could never ignore her surroundings. After all, even escapism acknowledges there’s something to escape from, and at times – like many who’ve grown up in Tel Aviv – Erez has wanted to shut herself off from a world rendered beyond comprehension by forces beyond her control. But if there’s one thing Erez isn’t – and sometimes it’s easier to say what artists as complex and fresh as her aren’t than are – it’s naïve. And what this means is simple: her work reflects the manner in which she’s learned to live. As she puts it, “I have this idea of giving people moments of thought and inspiration, and at the same time offering escapism and fun."
 
It’s not the easiest of goals, but few succeed as well as Erez. While the music she makes in collaboration with her partner and co-writer, composer and producer Ori Rousso, exploits many of the more physical, dynamic elements of electronic music, it also embraces a cerebral sensitivity that’s made her one of her home city’s most exciting, idiosyncratic artists, as inspired by Björk, M.I.A. and fka Twigs as by Flying Lotus, Kendrick Lamar and Frank Ocean.
 
Erez was born four days before 1990, the year the Gulf War started, and it would be impossible for her now, as an artist, to ignore what’s been going on around her all her life. Nonetheless, she admits that, for a while, she retreated from the highly politicised climate in which she was raised. “As I became more aware of everything going on – the complexity of the situation, and how it affects lives on both sides – my reaction was to separate myself from it. I got rid of my TV and stopped consuming news completely.”
 
She found sanctuary in music, but withdrawal is rarely permanent, and if there’s tension in Erez’ work – and there’s plenty, as it happens – then it’s an acknowledgement of this simple truth. “Most of the time it's easy just to ignore what’s happening, but every now and then reality makes that impossible.” Erez is, however, thoroughly self-aware, and acknowledges how “we are very lucky not to live near the borders, not to be at the wrong place at the wrong time, and to have shelters and technology protecting us. But with this sense of luck comes a sense of guilt for being able to do something like make music while lives are being taken.”
 
Uncompromising and unpredictable, sophisticated and bold, Noga Erez is clear about her ambitions. “Our way of trying to keep in contact with our feelings and fears, and of avoiding emotional detachment about everything, is music. Human beings can come from completely different places but share a fundamental basis of emotions. In my opinion, music is the form of art or communication that expresses that most accurately.” The conversation starts now.
 
Noga Erez live dates:
March 16 - March 18 - Austin, TX @ SXSW
March 21 - London, UK @ Convergence Festival // Village Underground w/ Rival Consoles 
May 18 - 20 - Brighton, UK @ The Great Escape
June 2 - Barcelona, ES @ Primavera Festival

03/11/16 INTRODUCING: NOGA EREZ. Politically-charged pop from Tel Aviv. Signs to City Slang & shares video for "Dance While You Shoot". UK shows this month.

Single-minded and razor-sharp, Tel Aviv’s Noga Erez is the latest signing to City Slang Records, and today announces the release of her politically-charged debut single, “Dance While You Shoot”, accompanied by a suitably striking, dystopian video. She has also confirmed details of her first UK live shows for later this month.
 
The grainy textures and potent atmospheres forged with her synths and ingenious beats bravely straddle genres, energized further by the environment in which she’s grown up. She describes the hypnotically percussive “Dance While You Shoot”, as being about the globally–relevant realisation that “you can’t live without the government that ensures your basic needs, but at the same time takes your money, keeps you in the dark about the real, important matters that affect your life directly, while drowning you in manipulative media, ignorance and bureaucracy.
 
The accompanying video was directed by Zhang + Knight and shot in Kiev, Ukraine. "We wanted to make a video that showed everything associated with violence and corruption coupled with a soft, sweet visualisation” Erez explains. “The idea of using the color pink to soften the disturbing images was inspired by photography works from Richard Mosse's 'Infra' series, and images from the 2011 Kampala riots in Uganda where protestors were sprayed with pink paint."

For Noga Erez, there was never any doubt that, whatever music she chose to make, and whatever she felt about her homeland, she could never ignore her surroundings. After all, even escapism acknowledges there’s something to escape from, and at times – like many who’ve grown up in Tel Aviv – Erez has wanted to shut herself off from a world rendered beyond comprehension by forces beyond her control. But if there’s one thing Erez isn’t – and sometimes it’s easier to say what artists as complex and fresh as her aren’t than are – it’s naïve. And what this means is simple: her work reflects the manner in which she’s learned to live. As she puts it, “I have this idea of giving people moments of thought and inspiration, and at the same time offering escapism and fun."
 
It’s not the easiest of goals, but few succeed as well as Erez. While the music she makes in collaboration with her partner and co-writer, composer and producer Ori Rousso, exploits many of the more physical, dynamic elements of electronic music, it also embraces a cerebral sensitivity that’s made her one of her home city’s most exciting, idiosyncratic artists, as inspired by Björk, M.I.A. and fka Twigs as by Flying Lotus, Kendrick Lamar and Frank Ocean.
 
Uncompromising and unpredictable, sophisticated and bold, Noga Erez is clear about her ambitions. “Our way of trying to keep in contact with our feelings and fears, and of avoiding emotional detachment about everything, is music. Human beings can come from completely different places but share a fundamental basis of emotions. In my opinion, music is the form of art or communication that expresses that most accurately.” The conversation starts now.

 
See Noga Erez live:
 
23.11 XOYO, London (UK) +
24.11 Paper Dress Vintage, London (UK)
29.11 Beat Geeks Party, Monarch,  Berlin (DE)
30.11 Lido, Berlin (DE) +
2.12 Élysée Montmartre, Paris (FR) #
5.12 Elvis' Guest House, Manhattan (NY)
6.12 Union Pool, Brooklyn (NY)

+ Supporting Roosevelt
# Supporting Crystal Castles

 
Links:
Noga Erez on Facebook
Noga Erez on Twitter
Noga Erez on Instagram

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